How to start selling on Amazon

 How to start

selling on Amazon

Whether you have an established e-commerce business, a great idea for a new product, or just a passion for selling, here's how to take the next step with Amazon.

Before you start

Choose a selling plan

With the Individual plan, you pay $0.99 every time you sell an item. The professional plan costs $39.99 per month, regardless of how many items you sell. For both plans, Amazon also collects a referral fee on each sale, which is a percentage of the total transaction and varies by product category. Visit our pricing page for an overview of sales charges.

Perfect Launch: five steps for your first 90 days

For new Amazon sellers, the first 90 days are especially important for establishing the right practices to accelerate post-launch performance. Perfect Launch is what Amazon's data scientists call the use of five sales programs—Brand Registry, A+ Content, Fulfillment by Amazon, Automated Pricing, and Advertising—in the first 90 days. New sellers who take these five steps in this critical time frame can generate sales faster, and many of the most successful sellers have already done so.

Create an Amazon seller account

 

You can use your customer account to start selling, or you can create a new Amazon seller account with your business email. Residents of these countries are eligible.

 

Before you register, make sure you have the following ready:

·         Company email address or Amazon customer account

·         International chargeable credit card

·         Government Identification Number (identity verification protects sellers and customers)

·         Tax information

·         Telephone number

·         A bank account where Amazon can send you the proceeds from your sales

Go mobile

With the Amazon Seller app, you can track sales, fulfill orders, find products for sale, answer customer questions, take and edit professional-quality product photos, and create listings—all from your phone.

Adding your products

What can you sell on Amazon? It depends on the product, category, and brand.

 

Some categories are open to all sellers, some require a professional seller account, some require sales approval, and some include products that cannot be sold by third-party sellers.

 

The table below provides an overview of Amazon's product categories, but visit Seller Central Help to learn more about restrictions and how to request approval. If you ship orders through Fulfillment By Amazon, be sure to review the specific list of FBA product restrictions.

Product categories

 

 

Product category

Example products

Conditions allowed

 

Categories without restrictions

Amazon Device Accessories	Amazon devises accessories new	New, Used
Amazon Kindle	Kindle devices accessories	Used
Beauty	Fragrance, skincare, makeup, hair care, bath & shower (topical require approval). See also Health & Personal Care.	New
Books	Books, calendars, card decks, sheet music, magazines, journals, other publications new	New, Used
Business Products (B2B)	Business-relevant products across multiple categories. Special pricing features to target business customers.	New, Used
Beauty Tools & Accessories	Brushes, bags, cases, skin care tools, hair styling tools	New
Camera & photo cameras	Cameras, camcorders, telescopes new	New, Used
Cell Phones	Cell phones, and accessories must be listed using the manufacturer’s Universal Product Code (UPC).	New, Used, Unlocked
Clothing & Accessories	Outerwear, athletic wear, innerwear, belts, wallets	New
Electronics Accessories	Audio, video, camera, photo, cell phone, car electronics, computer, and office accessories new	New, Used
Fashion Jewelry	Jewelry that does not contain precious or semi-precious gemstones, pearls, metals	New
Grocery & Gourmet Food		New
Home & Garden	Kitchen, dining, pet supplies, furniture, décor, bedding, bath, craft, hobby, home appliances, storage, patio, lawn, garden, pool supplies, landscaping, snow removal, generators	New, Used, Collectible
Home & Garden	Kitchen, dining, pet supplies, furniture, décor, bedding, bath, craft, hobby, home appliances, storage, patio, lawn, garden, pool supplies, landscaping, snow removal, generators	New, Used, Collectible
Luggage & Travel Accessories	Luggage, bags, backpacks, briefcases, umbrellas, travel accessories	New
Musical Instruments	Guitars, orchestra, recording equipment new	New, Used, Collectible
Office Products	Supplies, furniture, printers, calculators	New, Used, Collectible
Outdoors	Outdoor gear, outdoor sports apparel, cycling, and action sports	New, Used
Shoes, Handbags & Sunglasses	Shoes, boots, sandals, slippers, handbags, sunglasses, eyewear frames	New
Software & Computer Games	Business, media education, utility, security, children's software and PC games	New, Used
Sports	Exercise & fitness, hunting accessories, team sports, licensed/fan shop, athletic apparel, boating & fishing, and game room new new	New Collectible
Tools & Home Improvement	Hand & power tools, plumbing, electrical, building materials, appliance parts	New, Used
Toys & Games	Action figures, dolls, board games, arts, crafts, furniture, learning toys	New, Collectible
Video Games & Video Game Consoles	Game consoles, console game accessories news	New, Used, Collectible

 

Product listing details

To start selling a product on Amazon, create a product listing in Seller Central (or through the API). The list of products includes:

·         A product identifier, such as a GTIN, UPC, ISBN, or EAN, that precisely identifies the item you are selling. You can obtain a UPC code directly from GS1 or request an exemption.

·         A SKU, which is a product ID that you create to track your own inventory

·         Offer details, including price, product status, available quantity and shipping options

·         Product details such as name, brand, category, description, and images

·         Keywords and search queries to help buyers find your product

If the same product is already offered by another seller, you will match an existing record (which means some details will already be provided, such as the product identifier). If you are the first seller to offer a product, you will create a new listing.

 

Amazon

Amazon prime video

Amazon Affiliate

Amazon associates

Amazon seller account

Amazon UK

Amazon prime

Amazon Pakistan

Amazon seller central

 

It goes without saying that Amazon Seller Central has huge business potential for online merchants. After all, it gives you access to millions of customers on the world's largest e-commerce platform.

 

However, sometimes the platform can be quite tricky to navigate, especially if you are new to the area.

 

With that in mind, we've put together a comprehensive guide to help you get the most out of Seller Central Amazon. This is your in-depth Amazon seller guide with all the information you need to get the most out of your business.

 

In this article, we'll take a quick look at things like setting up and securing your central seller account, applicable seller fees, Amazon metrics, and business analytics, ad campaigns and promotions, and common mistakes to avoid.